We decided to throw a little celebration sale this weekend since Jeff somehow managed to survive America’s Toughest Race. A self supported, non-stop, 6 day Adventure Race covering 365 miles & 39,000+ feet of ascent/descent split between mountain biking, trail running, whitewater paddling & rock climbing all while orienteering via map/compass with no GPS allowed.
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Adventure racing is one odd sport & we don’t know why Jeff likes it. Nonetheless, Jeff had his phone off for 6 days straight and KETL Mtn. didn’t burn down. That’s worth celebrating.
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On deck today through Monday night is 20% off our entire catalog including some of our best sellers that Jeff wore in the race like the NoFry Sun Hoodie, Bodbrella Rain Shell & the Fairweather Merino socks.
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There is no better environment to test gear and push every aspect of fabric, fit and features to the limit than an adventure race. We are in a non-stop pursuit of creating and perfecting the best outdoor apparel on the planet that ideally still looks damn good in any scenario.